Customer / Brand·architect / equity
Blaqbutter
What
Jewelry customizer and commerce experience for a founder-led brand.
Why
A considered product needs a considered buying surface — customization turns browsing into authorship.
For whom
Blaqbutter customers choosing metal, purity and a piece that feels personal.
What · Why · For whom
Blaqbutter is a jewelry commerce experience built around customization: metal, purity and a calculated price made legible at the moment of choice. The product is the confidence to personalize, not just a catalog.
Notes
- The customizer and receipt flow are live in the build orbit.
- Akshat owns the digital infrastructure; Aheli owns the venture.
PeopleAkshatself
Involvement · Equity
Involvement — architect / equity
Task in focus
Mapping Brooches SKUs